Innovation Campaign
Integrated campaign across CTV, digital, print, out of home and internal/external events. For this campaign, we captured real stories of Intuit’s customers using our innovative products and services to improve their financial lives. It consisted of one ninety second film which we concepted, developed and produced internally and a number of fifteen and thirty second spots developed in partnership with an external creative agency. All storytelling, footage and photography was captured by Intuit’s internal creative/production team.
Role: Director, Producer (film) and Creative Lead on the brand side (campaign)
Film
This ninety second film was created by our internal team and was featured on the main stage at global events including Intuit’s State of the Company and QuickBooks Connect.
Anthem
Leveraging footage and stories captured by our team, our agency partners developed a number of paid video assets including this anthem spot.